trust

Trust is a five letter word. Lack is a four letter word. And it seems to me that it's the lack of trust that rules so much of what happens in the world.
If I think of the least popular occupations - estate agents, insurance salesmen, used car dealers, itinerant roofers, emergency locksmiths - and there are probably many more - it often seems to come down to a lack of trust. We tend to think "they're just in it for the money; they don't care about us". And yet these are often the people we call on when we are stuck or when we want something for which trust is an important component.